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PRIVACY POLICY

Updated: June 4, 2026

1. WE CARE ABOUT YOUR PRIVACY

This notice describes how we, Urbanista AB, Reg. No. 556797-3267, Mäster Samuelsgatan 10, 111 44 Stockholm, Sweden ("Urbanista", "we", "our" or "us"), process your personal data that you provide to us when using our website (the "Website") and the Urbanista Audio app (the "App"). We are the data controller for the processing of personal data carried out within our business, including on this Website, which is described in more detail in this notice. Should you have any questions regarding our processing of your personal data, please contact us by using the contact details in section 8.

We care about your privacy, and it is important to us that you feel comfortable with how we process your personal data. Please read this notice carefully before you interact with us.

Please note that our Website or App may contain links to third-party websites. These websites have their own privacy policies, and we have no control or responsibility for their business or policies. Prior to submitting information to or through third-party websites, you should review their privacy policies.

To collect visitor statistics, we use cookies and similar technologies. By enabling cookies in your web browser and our cookie banner, you consent to our use of cookies.

2. WHICH CATEGORIES OF PERSONAL DATA DO WE COLLECT, WHY, WITH WHICH LEGAL BASIS, AND FOR HOW LONG?

2.1 Processing Orders Made via our Website

For which purposes do we process your personal data, i.e., what we do and why

We process your personal data to administer your order, including communicating with you about it (e.g., for support in the event of delivery issues).

What personal data we process and where we have collected them

From you:

  • First and last name
  • Email address
  • Telephone number
  • Address
  • Delivery address
  • Information regarding your order and transaction, including any support correspondence relating to the order, should any issues arise with the delivered products.

 

What is our legal basis for the processing?

To fulfill our contractual obligations in relation to you. There is no way of being a customer of Urbanista if you do not accept the handling of the necessary personal data.

 

For how long do we process your personal data, for each purpose?

Until the purchase is fulfilled and fully completed (including delivery and payment) and for another 36 months to handle potential complaints and/or warranty matters. Personal data will also be retained in accordance with applicable law, for example, for seven (7) years in accordance with the Swedish Bookkeeping Act.

 

For which purposes do we process your personal data, i.e., what we do and why

We process your personal data to manage payments. We use third-party payment providers to process payments on the Website. Your personal data may be shared with them for this purpose — for more information please see section 3.1.1.

What personal data we process and where we have collected them

From you:

  • Payment details, such as debit or credit card information

 

What is our legal basis for the processing?

To fulfill our contractual obligations in relation to you. If you do not accept the handling of the necessary personal data, the purchase will be denied.

 

For how long do we process your personal data, for each purpose?

Until the purchase is fulfilled and fully completed (including delivery and payment), and for seven (7) years in accordance with the Swedish Bookkeeping Act.

 

For which purposes do we process your personal data, i.e., what we do and why

We process your personal data to handle potential complaints and/or warranty matters.

 

What personal data we process and where we have collected them

From you:

  • First and last name
  • Email address
  • Telephone number
  • Address
  • Information regarding your order, e.g., type of product, time of purchase
  • Information about possible complaints.

 

What is our legal basis for the processing?

To comply with our legal obligations under applicable consumer protection laws and our legitimate interest in handling complaints and/or defending ourselves against legal claims.

 

For how long do we process your personal data, for each purpose?

Until the complaint and/or warranty matter has been completed.

 

2.2 Customer Support Matters or Other Communication

For which purposes do we process your personal data, i.e., what we do and why

We process your personal data to manage customer support matters.

What personal data we process and where we have collected them

From you:

  • First and last name
  • Email address
  • Telephone number
  • Address
  • Other information that you may provide in your correspondence with us.

 

What is our legal basis for the processing?

Our legitimate interest is in providing you with customer support.

 

For how long do we process your personal data, for each purpose?

Until the customer support matter has been completed.

 

2.3 Use of the Website and Newsletters

For which purposes do we process your personal data, i.e., what we do and why

We process your personal data to provide you with our newsletter.

 

What personal data we process and where we have collected them

From you:

  • Name
  • Email address.

 

What is our legal basis for the processing?

Your consent to receive newsletters. You have the right to withdraw your consent at any time — please see section 6.7 for details.

 

For how long do we process your personal data, for each purpose?

Until you unsubscribe from future communications from us.

 

For which purposes do we process your personal data, i.e., what we do and why

We process your personal data to provide customer reviews on our Website.

 

What personal data we process and where we have collected them

From you:

  • Name
  • Email address.

 

What is our legal basis for the processing?

Our legitimate interest in seeking feedback is to facilitate buying decisions and improve our products.

For how long do we process your personal data, for each purpose?

Any posted review will be kept until further notice.

 

For which purposes do we process your personal data, i.e., what we do and why

We process your personal data to personalize your online and shopping experience and to develop, test, and continuously improve our Website.

 

What personal data we process and where we have collected them

From other sources:

  • Visitor statistics, including content and pages visited, referring website, and searches made on our Website.

 

What is our legal basis for the processing?

Our legitimate interest in being able to provide and improve our Website, and your consent in relation to our use of non-essential cookies. Please see our Cookie Policy for more information.

 

For how long do we process your personal data, for each purpose?

During your visit to the Website, or for a period not longer than 12 months.

 

2.4 Direct Marketing and Surveys

For which purposes do we process your personal data, i.e., what we do and why

We process your personal data to send you relevant, tailored offers via email and other electronic communication channels.

 

What personal data we process and where we have collected them

From you:

  • Email address

From other sources:

  • Order history
  • Order value
  • Payment method used
  • From which country did you access our Website?

 

What is our legal basis for the processing?

Your consent to receive direct marketing. You have the right to withdraw your consent at any time — please see section 6.7 for details.

 

For how long do we process your personal data, for each purpose?

Until you unsubscribe from future communications from us.

 

For which purposes do we process your personal data, i.e. what we do and why

We process your personal data to carry out customer surveys and interviews.

 

What personal data we process and where we have collected them

From you:

  • Name
  • Email address
  • Telephone number
  • Order history.

From other sources:

  • Telephone number.

 

What is our legal basis for the processing?

Our legitimate interest in gaining further insight into how our customers view us and our products and services.

 

For how long do we process your personal data, for each purpose?

Individual results are retained only during the period it takes for us to compile the results on an aggregated level and are thereafter deleted. The aggregated information (which then no longer constitutes personal data) is retained until further notice.

 

2.5 Statistics and Business Development

For which purposes do we process your personal data, i.e., what we do and why

We process your personal data for statistical purposes, e.g. to understand purchasing patterns and inform business development.

 

What personal data we process and where we have collected them

From you:

  • Location
  • Purchased product categories
  • Information regarding the payment method.

 

What is our legal basis for the processing?

Our legitimate interest is in continuously improving our business and providing new products and services.

 

For how long do we process your personal data, for each purpose?

Personal data are retained during such period that it takes for us to compile the result on an aggregated level and are thereafter deleted. The aggregated information (which then no longer constitutes personal data) is retained until further notice.

 

2.6 Products and Services

For which purposes do we process your personal data, i.e. what we do and why

We process your personal data relating to the use of your Urbanista product to provide the App and related services, e.g., to enable you to view device charging status, monitor solar charging input, and adjust audio settings on your device.

What personal data we process and where we have collected them

From you:

  • Location on a general level, such as that the product is being used in a city)
  • Device ID
  • Unique identifier for your Urbanista product.

 

What is our legal basis for the processing?

To fulfil our contractual obligations in relation to you.

For how long do we process your personal data, for each purpose?

We process your personal data for as long as is necessary to fulfill our contractual obligations in relation to you.

 

For which purposes do we process your personal data, i.e., what we do and why

We process your personal data relating to the use of your Urbanista product and the App for statistical purposes, e.g., to see how our products and services are working and are being used, and to improve them.

 

What personal data we process and where we have collected them

From you:

  • Data regarding your usage of the App and services relating thereto
  • Data regarding your usage of the Urbanista product
  • Device ID
  • Unique identifier for your Urbanista product.

 

What is our legal basis for the processing?

Our legitimate interest in continuously evaluating and improving our business, products, and services, and providing new products and services.

For how long do we process your personal data, for each purpose?

Personal data is retained for the period it takes us to compile the result at an aggregated level and is thereafter deleted. The aggregated information (which then no longer constitutes personal data) is retained until further notice.

 

2.7 How have we performed the assessment of the balance of interests when the legal basis for processing your personal data is our legitimate interest?

For certain purposes, we process your personal data on the basis of our legitimate interests. When determining that we have a legitimate interest, we rely on a balancing of interests test by which we have determined that our legitimate interests of the processing override your interest and your fundamental right not to have your personal data processed for this purpose. Please contact us if you would like to know more about how the balancing of interests test has been conducted. Our contact details are in section 8.

 

3. WHO HAS ACCESS TO YOUR PERSONAL DATA?

Urbanista only shares personal data as described below. When we share your personal data, we ensure that the recipient processes it in accordance with this privacy policy by entering into data transfer agreements or data processing agreements. These agreements ensure that your personal data is processed with an adequate level of protection and in accordance with the GDPR.

 

3.1 Categories of recipients with whom we may share your personal data

3.1.1 Third-Party Payment Providers

Categories of persons whose personal data may be shared with the recipient: Customers.

Personal data shared with the recipient: Name, address, order information, debit or credit card information, and device used for purchase.

Recipient: We may share your personal data with third-party payment providers to complete and administer payments for you and Urbanista. Please note that payment providers are data controllers for their own processing of your personal data.

Purpose and legal basis: To administer the order and for the performance of the agreement between you and us.

 

3.1.2 Delivery and Storage Partners and Other Third-Party Service Providers

Categories of persons whose personal data may be shared with the recipient: Customers.

Personal data shared with the recipient: Name, address, delivery address, telephone number, order information, order history, and IP address.

Recipient: Our third-party service providers may process your personal data in connection with providing services on our behalf, e.g. delivery, storage and marketing services. They are contractually obligated to process your personal data only in accordance with our strict instructions and may not use your data for their own purposes. They are also obligated to implement technical and organizational security measures to protect your personal data.

Purpose and legal basis: To handle orders and fulfill our contractual obligations in relation to you.

 

3.1.3 Customer Support Platform

Categories of persons whose personal data may be shared with the recipient: Customers.

Personal data shared with the recipient: Name, email address, and the content of your support correspondence with us.

Recipient: We use Commslayer (Chatbox DMCC) to manage customer support communications. Commslayer processes your personal data on our behalf as a data processor and is contractually obligated to process it only in accordance with our instructions and may not use it for their own purposes.

Purpose and legal basis: Our legitimate interest in being able to provide you with customer support.

 

3.1.4 Third Party in Corporate Transaction

Categories of persons whose personal data may be shared with the recipient: Customers, website visitors, App users and others who are in contact with us or interact with us.

Personal data shared with the recipient: Dependent on what is requested by our advisors, potential buyers and their advisors.

Recipient: If we, or a significant part of our business, were to be sold to or integrated with a third party, your personal data may be shared with relevant parties and then passed on to the new owner of the business.

Purpose and legal basis: Our legitimate interest in carrying out such merger or transfer of assets.

 

3.1.5 Authorities

Categories of persons whose personal data may be shared with the recipient: Customers, website visitors, App users, and others who are in contact with us or interact with us.

Personal data shared with the recipient: Dependent on what is requested by the specific authority in each case.

Recipient: We may share personal data with authorities such as the police, the Swedish Tax Agency, or another authority.

Purpose and legal basis: To comply with applicable law and regulations, lawful regulatory requests, or orders from competent courts and public authorities, and to establish, exercise and defend legal claims.

 

3.1.6 Third-Party Processors — Digital Marketing

Our carefully selected partners and service providers may process your personal information on our behalf as described below.

Digital Marketing Service Providers

We periodically appoint digital marketing agents to conduct marketing activity on our behalf. Our appointed data processors include:

 

4. TRANSFER OF PERSONAL DATA OUTSIDE THE EU/EEA

We use third-party delivery and storage partners based in China, Japan, and the US. As such, your personal data may be transferred outside the EU/EEA in connection with a purchase, to countries that do not have the same level of data protection as within the EU/EEA. We ensure that appropriate safeguards are in place for such transfers, including data transfer agreements incorporating the Standard Contractual Clauses adopted by the EU Commission.

 

5. WHAT ARE YOUR RIGHTS?

Applicable law grants you certain rights regarding the personal data we process about you. These are described below. For the protection of your privacy, we may require that you identify yourself when exercising your rights. If you have any questions, please contact us using the details in section 8.

 

6.1 Right to Information and Access

You may contact us to request information about the personal data we process about you. We can also provide you with a copy of the personal data we process, including information about the categories of personal data, the purposes for which they are used, how long they are stored, with whom they have been shared, and from where they were collected.

If you wish to read more about the right to information and access, read here (or, in Swedish, here).

 

6.2 Right to Rectification

If you identify that we process incorrect or incomplete personal data about you, you have the right to request that these be corrected or updated. Please contact us using the details in section 8.

If you wish to read more about the right to rectification, read here (or, in Swedish, here).

 

6.3 Right to Erasure (Right to be Forgotten)

You have the right to request that your personal data is erased or that processing is restricted, subject to applicable exemptions — for example, where we need to retain data to defend against legal claims.

If you wish to read more about the right to erasure, read here (or, in Swedish, here).

 

6.4 Right to Object

You have the right to object to our processing where the legal basis is our legitimate interest. If you object, we may no longer process your personal data unless we can demonstrate legitimate grounds that override your interests, or unless the data is needed for legal claims. You may also object to your personal data being used for direct marketing purposes at any time.

If you wish to read more about the right to object, read here (or, in Swedish, here).

 

6.5 Right to Restriction of Processing

You can request that the processing of your personal data is restricted, for example, if you believe the data is incorrect, if the processing is unlawful, or while we assess an objection you have raised.

If you wish to read more about the right to restriction of processing, read here (or, in Swedish, here).

 

6.6 Right to Data Portability

You have the right to request that personal data you have provided to us (where our legal basis is consent or performance of contract) be transmitted in a structured, commonly used, machine-readable format. Where technically possible, we can transfer your personal data directly to another controller upon request.

If you wish to read more about the right to data portability, read here (or, in Swedish, here).

 

6.7 Right to Withdraw Consent

You may at any time withdraw all or part of any consent you have given us, with effect from the time of withdrawal. The easiest way to stop receiving direct marketing is to click the unsubscribe link in any email communication, or contact us using the details in section 8.

 

6.8 Right to Complain to a Supervisory Authority

You may file a complaint with the Swedish Authority for Privacy Protection (Integritetsskyddsmyndigheten, "IMY") or another supervisory authority if you believe our processing of your personal data does not comply with applicable law.

If you wish to read more about the right to complain, read here (or, in Swedish, here).

 

7. HOW WILL WE NOTIFY YOU OF CHANGES TO THIS NOTICE?

We may update this privacy policy from time to time. If we make any changes, we will notify you on the Privacy Policy section of our Website. We advise you to keep yourself up to date with our Privacy Policy when visiting our Website or App.

 

8. QUESTIONS?

If you have any questions or concerns about our processing of personal data, please contact us at support@urbanista.com or by using the following contact details:

Urbanista AB (556797-3267) Mäster Samuelsgatan 10 111 44 Stockholm Sweden